PAR to Host Campaign School  

Thinking about running for an elected office? PAR is hosting a virtual Realtor® Campaign School beginning later this month.

The first session will focus on the Pennsylvania-specific deadlines and requirements to get your name on the ballot. The Wednesday, Jan. 18 session will also provide you with a step-by-step guide to go through the decision-making process of whether or not to run for office and understanding the process to get onto the ballot. Online registration is free to active Pennsylvania Realtors® and residents across Pennsylvania. The registration deadline for the first session is Jan. 16.

Realtor® Bob Topper ran for city council in his hometown of Connellsville for the first time in 2017 and talked about his experience in last year’s Campaign School.

“I think this first session of the Campaign School is so helpful,” he said. “If you’re thinking about running for office, it outlines what you should do to set yourself up to have a successful campaign. So many people want to run for office but haven’t planned for it.”

The campaign school will help those attending learn how to successfully run for office, giving them a leading edge over their opponents. The five, 60-minute sessions will cover fundraising, grassroots, communications, digital strategy and more.

Topper, who’s serving his second term on city council, noted it’s important to lay the groundwork, getting the correct petitions filed, thinking about your social media, fundraising, getting involved in your community, going to events and supporting local businesses.

“PAR’s Campaign School helps you put your best foot forward,” he added. “What you do to prepare prior to your campaign is just as important as what you do during the campaign.”

The sessions each begin at 10 a.m. and will outline the key elements to winning an election and include:

• Jan. 18  – So You Want to Run for Office?
• March 8 – Campaign Planning, Research and Field Work
• March 15 – Campaign Fundraising
• March 22 – Campaign Messaging
• March 29 – Get Out the Vote

For more information, visit the Campaign School webpage. If you have questions, please contact Chuck Liedike.