How Close is Too Close to Live Near Family?

Sixty-seven percent of more than 2,000 respondents said they wish they lived within a 45-minute drive of their family, which is an increase of 40% from April 2019. However, consumers don’t want to live too close to their families.

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Fair Housing: Are You Unconsciously Steering Clients?

“If an agent is treating one person better than another similarly situated person, and the difference between them is one of the seven categories in the Fair Housing Act, the agent has violated the law,” said Pulitzer Prize-winning reporter Bill Dedman in a webinar with Pennsylvania Realtors®.

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Love Letters: Full of Risk or Reward?

When the market gets hot, buyers focus on what they can put in an offer package that someone else cannot. That leads to considering writing what some people call a love letter, a letter drafted by the buyer to the seller explaining why they think they are the right buyer for the property. The love letter has a lot of different potential issues, which can vary depending on what side of the deal someone is on.

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Getting to Know and Keeping Your Clients

District 5 Vice President Sherrie Miller said she makes an effort to stay in touch with clients long after closing. “I send them birthday cards and contact them when they have children, grandchildren or any new life event to congratulate them or send condolences,” she said.

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