For Realtors®, giving a gift to your buyer clients at closing is a great way to help them celebrate the purchase of their new home. It also serves as a tangible way to express appreciation and encourages future referrals and business. Here are six memorable closing gift ideas.
1. Home Service
While some gifts sit around collecting dust, this is a practical and useful idea for any new homeowner. Paying for a deep clean, a landscaping service or a year of HVAC maintenance can help your clients get a head start and save on home improvement.
2. Hardware Store Gift Card
Is your buyer purchasing a fixer-upper or planning renovations? A gift card to a local hardware store can help with those. This is also a good idea for new homeowners who are just handy, enjoy DIY projects or plan to do their own home maintenance.
3. Home Essentials
Many first-time homebuyers will appreciate receiving home essentials that they don’t already have. These may include a vacuum, smart home technology, a toolkit, a lawnmower, a nice kitchen appliance and more.
4. Personalized Décor
It can be hard to buy décor that fits with your client’s style, but if you have a sense of what they may like to display in their new home, a personalized item can be one they’ll truly cherish. Ideas include a custom painting of their new house, a personalized bottle of wine or champagne, a personalized cutting board and a framed, artistic map highlighting the location of their new home.
5. Fun Experience
After going through the stresses that can come with the buying process, some new homeowners may appreciate a gift that’s more fun than practical. For these clients, opt for a gift card to a local restaurant, movie theater, spa, botanical garden or similar. Sporting event tickets and tickets to a play or show are also good ideas, depending on their interests.
6. Something Thoughtful
A thoughtful gift that shows how well you’ve gotten to know your client can be the most impactful of all. Personalized ideas may include:
- For clients with children: tickets to an amusement park, children’s museum, other family-friendly experiences
- For clients who are excited about their new yard: a grill, patio furniture/décor, yard decorations, a nice birdhouse
- For clients who enjoy the finer things: luxury décor, fine art, personalized glassware, quality wine or champagne
- For those with specific hobbies or interests: subscription-based gifts (for example, book of the month, coffee club, candle subscription), classes (cooking, yoga, pottery, etc.)
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