Alliance Certified Ally
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About this Course
Taught by Alex Cruz, this course equips Realtors®, brokers, and industry professionals with the knowledge and practical tools needed to better serve LGBTQ+ consumers while strengthening their business and upholding fair housing principles.
Topics include:
- LGBTQ+ terminology and concepts
- Fair housing protections and discrimination in real estate
- Current research and homeownership trends affecting LGBTQ+ consumers
- Understanding unconscious bias and its impact on client service
- Best practices for creating an inclusive business and client experience
- Real-world scenarios and practical communication strategies
- Building trust and expanding your business through inclusive service
Sponsored by a Pennsylvania Association of Realtors Education Grant.
This course is open to members and non-members including all Pennsylvania real estate licensees.
