More younger sellers are getting ready to list their homes.
According to a recent Coldwell Banker survey, 44% of Generation Z homeowners and 36% of millennial homeowners report they are expecting to list their house within the next year. And people have expectations of their Realtors®. The survey found that 61% expect their agent to use social media for marketing purposes. Whether it’s Facebook, Instagram or TikTok, millennials (60%) are the generation that feel most strongly about it, followed by baby boomers (60%), Generation Z (59%) and Generation X (58%). Forty-eight percent of respondents said they think more highly of a Realtor® if they have a strong social media presence, with millennials once again leading the generations at 65%, while baby boomers were most likely to think this was not as important, according to just 36%.
If your sellers are hoping to post their home’s value before they list in the next 12 months, there are a few features they can update or add on to increase the value of their home. According to Angi, a pot filler in the kitchen is the biggest ROI and can increase the value by 3.2%. In the bathroom, a dual sink vanity can boost a price by 2.35%, while a fireplace in the living room can add 1.97% in value. Meanwhile, having a bathroom adjoining the master bedroom can add 1.41% in home price. Finally, an outdoor kitchen, whose popularity soared 106% at the start of the pandemic, can add about 2.05% in value. Other features that buyers want include pendant lighting (increase value by 2.66%), under cabinet lighting (2.48%), barn door (2.32%), a butcher block (2.26%) and quartz countertops (2.26%).
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