Which generations of homebuyers are buying which types of homes? Here are some of the highlights of the characteristics of homes bought from the National Association of Realtors®’s 2024 Home Buyers and Sellers Generational Trends Report.
New vs. Previously Owned
Overall, buyers of new homes made up 13%, and buyers of previously owned homes made up 87% of buyers during the research period (2022-2023).
These numbers are similar to all generations of homebuyers. Notably, homebuyers ages 69-77 were the most likely to buy a new home at 19%, compared to:
- 11% of buyers 18-24
- 10% of buyers 35-33
- 10% of buyers 34-43
- 15% of buyers 44-58
- 15% of buyers 59-68
- 18% of buyers 78-98
Home Types and Locations
Detached single-family homes were the most popular (79%) among all buyers. Townhouses/rowhouses (8%) followed.
Generationally, these numbers were similar. Notably, those ages 18-24 purchased fewer detached single-family homes (68%) and more townhouses/rowhouses (13%) than any other generation, and those ages 34-43 purchased the most detached single-family homes (83%).
Location-wise, nearly half of all buyers (47%) purchased homes in a suburb/subdivision, followed by:
- Small town (23%)
- Urban area/central city (14%)
- Rural area (14%)
- Resort/recreation area (2%)
Again, these numbers were akin to all generations. Homebuyers ages 59-68 purchased the most rural homes (18%), and those ages 78-98 purchased the most homes in resorts/recreation areas (10%).
Additionally, the median distance between the new home purchased and the previous residence for all buyers was 20 miles. This number was higher for homebuyers ages 59-68 (50 miles), 60-77 (49 miles) and 78-98 (63 miles).
Purchase vs. Asking Price
For all buyers, except those ages 18-24, the median purchase price was 100% of the asking price. The youngest group of homebuyers paid a median of 99% of the asking price.
Of all buyers:
- 8% paid less than 90% of asking price
- 10% paid 90% to 94% of asking price
- 27% paid 95% to 99% of asking price
- 31% paid 100% of asking price
- 20% paid 101% to 110% of asking price
- 5% paid more than 110% of asking price
Those ages 78-98 were most likely (12%) to pay less than 90% of asking price, and those ages 18-24 most commonly (7%) paid more than 110%.
Home Size
The median size of homes bought by all buyers was 1,860 square feet, with the breakdown being:
- 1,000 sq. ft. or less: 1%
- 1,001-1,500 sq. ft.: 15%
- 1,501-2,000 sq. ft.: 28%
- 2,001-2,500 sq. ft.: 26%
- 2,501-3,000 sq. ft.: 13%
- 3,001-3,500 sq. ft.: 9%
- 3,501 sq. ft. or more: 9%
By age, younger buyers and older buyers were more likely to buy smaller homes.
Compromises
When deciding which homes to buy, buyers most compromised on price (33%). This was also the most-compromised factor for all age groups. Other top compromises for all buyers included:
- Condition of home (26%)
- Size of home (23%)
- Style of home (19%)
- Lot size (15%)
- Distance from job (13%)
However, many buyers (26%) said they made no compromises. Older homebuyers (ages 78-98) were most likely (44%) to make no compromises, while those ages 25-33 were least likely to (14%).
For more characteristics of homes bought recently, including factors influencing neighborhood choice, number of bedrooms and bathrooms, home age, environmentally friendly features and more, read the full report.
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